eBook

Digital leasing infrastructure

Every building is competing online—whether it has a strategy or not. Learn how content, targeted reach, and website intelligence work together to improve leasing outcomes.

  • Built for commercial real estate
  • Backed by data from 1,000+ properties
  • A clear framework from visibility to deal close
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Digital Leasing Infrastructure ebook on a tablet
What’s inside 10 pages · PDF
  • Stage oneCapture · Content services
  • Stage twoEngage · Digital advertising
  • Stage threeConvert · Website services
  • Results72% more inquiries
The Results

Better leasing outcomes
with RealtyAds

72% More inquiries*
79% More tours*
48% More closed deals*

*2025 comparison of 1,000+ properties using RealtyAds. Individual asset results may vary.

The Problem

Leasing decisions happen across months, channels, and committees.

Prospects keep researching. Brokers keep building relationships. Committees keep evaluating. Too many properties go quiet between inquiries, tours, and decisions.

10 Channels in the average
B2B buying journey
88% Of decision-makers use
social media
11% Of property emails opened
by brokers

Sources: McKinsey & Company, 2024 B2B Pulse Survey; JPMorgan Chase; client-provided email data. Separate sources, not directly comparable.

Free eBook · PDF · 10 pages

Keep your property visible, relevant, and differentiated throughout the deal.

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The Framework

Three capabilities.
One leasing strategy.

Capture attention, reach the right people, and convert digital interest into leasing outcomes. Each interaction builds on the last.

Stage one

Capture

Content Services

Creative benchmarked against 12,500+ active campaigns.

  1. Photo + Video OptimizationEnhance imagery, stage space, add motion.
  2. One Media LibraryStore and create content for any channel.
  3. Flexible Creative SupportYour assets, our designers, or both.
  4. Continuous ImprovementData shows which creative to refresh.
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Stage two

Engage

Digital Advertising

Reach the right 100, not 100,000.

  1. Proprietary CRE AudiencesUpdated daily, with reach guaranteed.
  2. Automated OptimizationAI handles targeting and reporting.
  3. Leasing IntelligenceSee who’s engaging, then act.
  4. Omnichannel ReachSocial, search, and the open web.
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Stage three

Convert

Website Services

Turn anonymous visitors into leasing opportunities.

  1. Works With Any WebsiteAdd to any site, or build one in minutes.
  2. Visitor IntelligenceSee who visits, no form fill required.
  3. Prospect AlertsKnow when top prospects view availability.
  4. DiscoverabilityGet found by Google, ChatGPT, and Claude.
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Your property is already competing online.
Give it a strategy.

See how RealtyAds can connect your leasing strategy from visibility to deal close.